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Mon 4 Jul 2011
What Works & What Doesn't in Viral Marketing
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What Works & What Doesn't in Viral Marketing


Stop with the enforced e-mail forwards already! Trying to force or bribe people to forward your info to a friends or family in order to be rewarded or win looks skanky in today's ultra-permission-based world. Especially when you tell visitors nothing about their friend's or family’s privacy in the space directly next to the e-mail form.

A true viral campaign gets forwarded because consumers are compelled to do so by the glory of the content, not because you bribed them with points or something else.

What absolutely will not work:

Suggesting that e-mail recipients forward your message to their friends and family will not work. Adding a line at the bottom of your e-mail that reads “Please feel free to forward this message to a friend” is more likely to get it deleted than forwarded.

What absolutely will work:

Offering something worthy of sharing like a valuable discount, vital information or offering an incentive for sharing like additional entries into a sweepstakes or an added discount or premium service will work.

Relevant or timely information, research, or studies that are included in your e-mail might encourage the recipients to share with their family and friends. Interactive content like a quiz or test, especially if it’s fun, will inspire forwarding.

Jokes and cartoons are almost always forwarded to everybody the recipient knows.  Why?  Because they are entertaining and entertainment is meant to be shared.

A really cool multimedia experience is always going to achieve a lot of pass-along. Rich media is new and the novelty and tech factors alone are often enough to make the e-mail recipient eager to share it.

Oops!  Almost forgot one really important thing….You can craft a brilliant e-mail following all the rules, but if a consumer visits your site and has an experience less that what was promised, you are going to achieve viral marketing, alright…the bad kind.  So be certain that your product or service is ready and is as advertised.

Win a free 3 day 2 nights vacation to 1 of 22 destinations! Enter by liking our Facebook fan page!

 Best Wishes,
Merchant Ventures


Owning Your Own Membership Site Doesn't Have to Be a Dream! How about the hottest digital products (fresh releases), 100% pure profits in your pocket, AND  100% Hands-Free? Get Your Own eStore / Membership Site up and running today...
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Fri 1 Jul 2011
The Many Facets of Viral Marketing
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The Many Facets of Viral Marketing


In the beginning, e-mail was the one way that viral marketing was started. Since that long ago day, viral marketing has gone from a marketing strategy to an art form and there are many ways to accomplish the objective of creating a successful viral marketing campaign. Seven of those ways are:

1. E-mail: It was first but it is still around and still used. It is, however, getting a little harder to use as more and more government restrictions are placed on it. Still… it does work.

2. Newsletters: This is an extension of e-mail but it a very effective tool. If you include enough timely and valuable information, a good newsletter can drive up the number of visits to your website.

3. Blogging: Providing the tools on your website to enable bloggers to interact with one another is a terrific way to get the message about your product of service out there and being talked about. Bloggers have their ears to the ground for new products and services.

4. Chat Rooms: A chat room on your website can and does encourage interaction among your customers and that can’t be a bad thing. Also, you can use the chat room to schedule special events like having an expert available to answer questions on a given day at a given time.

5. Tell-a-friend Script: If you add this with a statement saying that e-mail addresses supplied will never be shared with third parties, you can increase your potential customer list greatly.

6. Video Clips: Including cool video clips on your website will keep the interest up and increase traffic.

7. Flash Games: Although they are a little costly to start, they are an extremely effective tool to get your viral marketing campaign going. Once they are launched, they require nothing more from you.

Win a free 3 day 2 nights vacation to 1 of 22 destinations! Enter by liking our Facebook fan page!

 

Best Wishes,
Merchant Ventures


Owning Your Own Membership Site Doesn't Have to Be a Dream! How about the hottest digital products (fresh releases), 100% pure profits in your pocket, AND  100% Hands-Free? Get Your Own eStore / Membership Site up and running today...
Hurry over to:http://www.merchantventures.info

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Tue 28 Jun 2011
Going Viral -- eBooks !!
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Your E-book is your Viral Salesman


E-books are the future and the future is now. The printed word on paper and bound into books used to be the only way information was given and received. They were great, you could take them with you and put them on shelves and they do still exist and will continue to for the foreseeable future but the time of the E-book has arrived.

The marketing E-book is a slightly different animal from just an E-book. Marketing E-books contain text, images, links to web pages and navigation controls. The marketing E-book has become a very important part of marketing on the Internet.

With a marketing E-book you can present your story in an effective way and include links to your web sales pages. Your E-book can become your best salesman.

First, your E-book needs to be interesting and informative. It always has links back to your web site and to your sales page.

Next, be sure that you have a prominent section telling readers that they are free to give your E-book away. Let them know that they can post it on their site as a free download, that they can use it as a bonus, and that they can bundle it with other products. This is the way to create viral marketing for your products or services. Remember those links back to your site contained in the E-book?

Last but certainly not least before you send your E-book out to the world, double check spelling and grammar and be sure that you have tested every link to verify that it goes where it is supposed to go. Obvious errors will reflect badly on you and will not be of much value to you, it could even by damaging.

Post your E-book to some of the E-book directories. Many let you post it for free, or will let you post a link on their site to your E-book.

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Best Wishes,
Merchant Ventures


Owning Your Own Membership Site Doesn't Have to Be a Dream! How about the hottest digital products (fresh releases), 100% pure profits in your pocket, AND  100% Hands-Free? Get Your Own eStore / Membership Site up and running today...
Hurry over to:http://www.merchantventures.info

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Wed 22 Jun 2011
Successful Forum Viral Marketing
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Successful Forum Viral Marketing


In order to be successful using forums to do viral marketing there are some things that are required. 

Do Your Homework: Prior to joining any forum, you must do some research.

1. Join relevant forums that are in some way related to the promotion’s primary sales market. For example, someone involved with a health related product, many types of forums could apply….everything from holistic medicine to stay-at-home moms.

2. Choose popular forums.  There is no point in wasting your time and energy on forums that few members and few posts. Page raking and the amount of active members are two good ways to check for this.

3. Choose forums that allow sig tags.  If it’s possible read the rules before joining and pay attention to them. Your time is important, too.  It is better to find out that a forum doesn’t allow posts with sig tags before you go to the time and trouble of joining.

After You Have Joined: OK…you have chosen two or three forums that meet your requirements…now what?

1. Keep your sig tag short and update it regularly.  The ideal thing is to limit yourself to one link, preferably to your main website.

2. Never create posts that are nothing more than an advertisement. This all but a universal rule and only displays the marketers lack of experience if he does so.  At best this kind of post will be deleted by the monitors….at worst, it is grounds for being banned.

3. Work the room.  Be an active member on the forum. Plan to spend at least an hour each day there and take the time to get to know the users. Take the time to introduce yourself with intelligent questions depending upon the forum’s topic. 

As a marketer becomes a regular member, they will hopefully develop a good reputation and without saying a word about their promotion, those who are interested in their product will approach them.

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Best Wishes,
Merchant Ventures


Owning Your Own Membership Site Doesn't Have to Be a Dream! How about the hottest digital products (fresh releases), 100% pure profits in your pocket, AND  100% Hands-Free? Get Your Own eStore / Membership Site up and running today...
Hurry over to:http://www.merchantventures.info

 

 
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Wed 22 Jun 2011
7 Ideas to get Viral Traffic
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7 Ideas for Viral Marketing


Here are seven ideas to help you start your viral marketing campaign:

1. Purchase the branding rights to a viral E-book. Allow people to give away your free E-book to their visitors. Then, their visitors will also give it away. This will just continue to spread your ad all over the Internet.

2. If you have the ability to set up a forum or other bulletin board, you really have a great tool. Allow people to use your online discussion board for their own website. Some people don't have one. Just include your banner ad at the top of the board.

3. Do you have a knack for web design? Create some templates, graphics, etc. and upload them to your site. Then, allow people to give away your free web design graphics, fonts, templates, etc. Just include your ad on them or require people to link directly to your

web site. Make sure that you include a link back to your site in the copyright notice and require them to keep your copyright notice in tact.

4. Write an E-book. Allow people to place an advertisement in your free E-book if, in exchange, they give away the E-book to their web visitors or E-zine subscribers.

5. Write articles that pertain to your product or service. Allow people to reprint your articles on their website, in their E-zine, newsletter, magazine or E-books. Include your resource box and the option for article reprints at the bottom of each article.

6. You can easily find products on the Internet that will sell you a license allowing you to distribute the product free of charge to other people. Look for those products that provide "branding rights". That is where you can include your own name, website, and contact information.

7.        Create a funny or interesting video and post it on video forums like YouTube. If your video is great or has great content, it will go viral. Post that video on social media sites like Facebook and also tweet about it. Now make sure you put the url to your website on the video so people will have the curosity to visit your site.


Best Wishes,
Merchant Ventures

Owning Your Own Membership Site Doesn't Have to Be a Dream! How about the hottest digital products (fresh releases), 100% pure profits in your pocket, AND  100% Hands-Free? Get Your Own eStore / Membership Site up and running today...
Hurry over to:http://www.merchantventures.info

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Tue 21 Jun 2011
Humor in Viral Marketing
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Humor Turns E-Mail Viral


A study by Sharpe Partners, an interactive marketing agency, revealed that 89% of adult Internet users in America share content with others via e-mail. This is excellent news for those companies who use self-propelling word-of-mouse” e-mail techniques to sell their products.

The study generated some interesting results regarding the type of content that is most often forwarded, as well.  The most popular content is humorous material.

The second most popular category is news, followed by healthcare and medical information, religious and spiritual material, games, business and personal finance information and sports/hobbies… in that order. So it is easy to see that humor is the best content for your viral e-mail campaign. 

Cartoons, jokes and funny video clips are among the things that can be added to an e-mail to insure that it will go viral. People will want to pass along something that makes them laugh.

They are a lot more likely to hit the forward button and send your email to their friends and relatives if it is an “advertainment” rather than an advertisement. 

Not along ago, about 35 million people got an e-mail containing a picture taken in Disneyland. It took a minute to see it but there was Donald Duck lying prone in front of the famous Cinderella Castle.  The title of the picture was “Bird Flu has hit Disneyland”. It was a viral e-mail advertising Disneyland and used the edgy strategy of making light of what’s serious… and it works.

I’d guess that most people who own a computer have seen that picture… and thus the advertisement for Disneyland.  The bird flu epidemic is newsworthy and has the potential to attract an enormous amount of attention to any brand that might, for whatever reason, associate itself with it.

Remember that people are much more likely to share a joke or a funny picture than anything else so you would be well advised to include humor in your e-mail campaign.

Best Wishes,
Merchant Ventures

Owning Your Own Membership Site Doesn't Have to Be a Dream! How about the hottest digital products (fresh releases), 100% pure profits in your pocket, AND  100% Hands-Free? Get Your Own eStore / Membership Site up and running today...
Hurry over to:http://www.merchantventures.info

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Mon 20 Jun 2011
How to Monetize Your Traffic
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How To Monetize Your Traffic So You Get The Most Out Of It


Establishing your own E-commerce site is not like what it used to be. There are thousands of competition that is all too willing to get a bigger share of the pie. Every scheme and method you can find to augment your sales would be very beneficial.

We have got to admit to ourselves. Most of us are into it for the money. We are not going to waste our time and effort just for the fun of it. Many sites would not wait until hell freezes over just to see their profits. While there are some who takes things lightly there are always those who would rather see profit any given day.

It is common knowledge that without traffic we have no business. Like any business, without any customers you don’t get sales. Traffic represents all the people that gets a chance to see what you have to offer. The more people who see your products the more people there would be to buy them.

Nobody puts up an E-commerce site that doesn’t expect profit. We have a startup capital that needs to be regained. With a consistent traffic, we at least have a fighting chance to achieve that probability. Monetizing your traffic would optimize your chances of making the best out of it.

Making Money out of your Traffic

The best and most proven method of making a profit out of your traffic is using advertising. The internet generates hundreds of thousands upon hundred of thousands of traffic everyday. Most of them are searching for something. While some are just looking for information there is also a good percentage that is looking for something that they need.

The internet has proven to be a very reliable source in finding what was deemed to be a very unsearchable product. The internet has made the world a smaller place; you can advertise a product from the depths of Istanbul and still find a buyer from the center of Philadelphia.

Generating traffic is not an easy task. You have to contend with a great number of sites to generate a good number of traffic flow. But if done successfully this could open up a Pandora’s Box of possibilities. One of the benefits is monetizing your traffic flow.

So, to get to the core of it the more traffic you generate the more likely you are considered as a desirable, desirable, in a sense that a good traffic flowing site is easily convertible to profit. Basically traffic equals profit. Advertising is the name of the game; with the good advertising scheme you can use your traffic flow to your advantage.

When you have good traffic you have a good number of potential customers, customers that are willing to pour money into your coffers. Other than that these are also traffic that can be redirected to sponsored links that are willing to pay you for a sizeable portion of the traffic that you have generated.

This scheme is called “pay-per-click”. With every click a visitor of your site makes on an advertised link you will be paid. The more traffic you generate and the more clicks that happens would spell to more profits.

Affiliate Programs

Another method of monetizing your traffic are affiliate programs. You can link up with other tried and tested sites and online companies and monetize your traffic by having a percentage of sales generated by traffic coming from your site.

The basic idea is, traffic generated from your site will go to another site that can offer a product that you do not carry. Many programs can keep track and make records of transactions that was made possible because of site linkage.

When purchases are made by customers that was led by your site to their site you get a percentage of that sale. Affiliate programs would give you the benefit of monetizing your traffic without the actual need of carrying or promoting a certain product.

There are so many ways and methods to monetize your traffic. All it takes is a bit of hard work and the desire to successfully launch a profit-earning site. The internet is a veritable source of information, many tips and guides are offered everywhere in how to monetize your traffic and make your site a good profit earner.

Best Wishes,
Merchant Ventures

Owning Your Own Membership Site Doesn't Have to Be a Dream! How about the hottest digital products (fresh releases), 100% pure profits in your pocket, AND  100% Hands-Free? Get Your Own eStore / Membership Site up and running today...
Hurry over to:http://www.merchantventures.info

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Tue 14 Jun 2011
Grand Bonanza Give-away !!
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Best Wishes
Merchant Ventures
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Sun 29 May 2011
Looking for a Graduation Day Gift or a gift for Father's Day ?
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Wed 25 May 2011
Brand New! Blogging Guru System Videos +MRR Blog Like the Pro's Now
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Fri 20 May 2011
How Do I Make Money in Forex
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How do I start making money in Forex?

Steps you will have to go through to reach the stage where you can say Forex is for me and I can make money trading:

1. Learn
You need to learn and at least know enough to know your limitations and be able to not take on unnecessary risks. Desperation and fool hardiness will not lead you to success. You do not necessarily have to pay a large amount of money to learn and there are plenty offree resources available out there some of which I will cover during the course of this series of articles.

2. Practice
Open a demo or practice account after you have learnt the basics. Most brokers will offer you a free demo account. Some of the brokers are FXCM, Fx Solutions, etc. (see note below).

At this stage of the game it does not matter which broker you choose as you just want to get a feel for trading. You want to learn how to place a few trades and it also does not matter whether your trades are successful or not. At this stage you are just getting used to buying and selling currencies. Most brokers will have free training on their platform and some also offer web based solutions where you do not have to download software on your PC. Though I would suggest you do both.

3. Back test
After the initial stages of your learning you want to start back testing and learning how to back test your trading strategies and systems. As I explain the various chart patterns, candlestick formations and other methods you should open the charts in the demo account that you should have already opened with a broker of your choice. Try to recognize these in the actual charts and back test by going back in time on the charts to ensure validation and understanding of the patterns. This would reinforce what you are learning. Please make sure that any system you are about to trade whether it is in a practice account or a real account that you have back tested the method. Please, please, please never ever trade without having tested your approach.

4. Forward test
This is a misnomer, because what I really mean here is that you place your practice trades based on the systems that you have already back tested in time. As you’ll learn the rules of creating systems you will use these rules to place your practice trades. This way you will learn not to deviate from your rules which will enforce discipline in your trading style. This will also ensure you keep emotions in check under real market conditions. You need to profitably trade the methods in the real markets in a practice account before you attempt any real trading.

5. Formulate a plan
Once you have successfully back tested and forward tested your systems you will start to feel comfortable in using these systems in your trading portfolio. Once you have a set of systems, you want to make sure you have a plan that you will use in meeting your objective.  You could end up adapting the system to suit your trading style.

6. Keep a journal
As you develop and adopt successful systems please maintain a journal. This will help you to track your progress, refine your trading rules, enforce discipline and make you conscious of your limitations.

7.Practice
Once you have learned the basics, backed tested and forward tested the systems that you want to use for your live trading, formulated a plan and learnt how to keep a journal, you are now ready to trade in a practice account as if it were a live account. When you have achieved consistency in making profits at this stage you will then be ready to trade live. I would suggest that you have at least three months of consistent profitability before considering going live.

8. Open a real / live account
You are now ready to open a live account and do real trading. Based on the amount of money you have and keeping in mind money management principles and also your trading plan in mind you will open an account with an appropriate sum of money. Also based on your lifestyle and whether you are in a position to be in front of your computer or not you may want to open an account with a broker that allows you to trade via the web. FOREX comprises of points called pips. Approximately, one pip = 10¢ in a micro account or $1.00 in a mini account or $10.00 in a regular account. I would highly recommend that you first trade using micro lots and hence you would open an account with a broker that allows you to trade micro lots.

9. Trade with micro lots
Now that you have a real account you will place your trades following your trading plan, sticking to your system rules and start trading using micro lots. You need to make sure you adopt the rules exactly as you had them in your practice trading where you were successful consistently. Once you have achieved three months of consistent successful trading in a live account you may consider either increasing the number of lots you trade or moving to a mini account.

10. Trade with mini lots
Having achieved consistent success trading micro lots, you are now ready to trade mini lots. Applying the same principles you need to achieve at least three months of consistent success trading mini lots. You can now either increase the number of lots you trade or move to a regular account. At this stage of the game you are now ready to create more systems and go for advanced trading.

11. Consider trading with regular lots
Having achieved consistent success trading many lots you are ready to trade on your own. Go forth and master the universe!!

Remember on one can guarantee your success and you need to take personal responsibility to learn this profession. Currency trading is very risky and you could lose a lot of money including your principal and more than your principal.

This article is meant to be a general guide for you to learn and see if trading currencies is right for you or not. The learning does not stop here nor should it start here. There are a lot of excellent resources you could get, some free some very expensive and a lot in the middle as well.

note: Anyone entering any investment needs to know that all licensed and legal brokers are required to state company name, address and contact information in addition to their brokerage license number clearly on their site in public pages so this information can be investigated prior to anyone signing up or investing any money. Any site offering a investment opportunity and not bearing this information is already acting in violation of international exchange laws. This article does not provide Financial, Tax, Legal, Accounting or Investment advice.

Free Currency Trading Video Learning Site:  http://www.learnforex4free.com

Best Wishes
Merchant Ventures

Owning Your Own Membership Site Doesn't Have to Be a Dream! How about the hottest digital products (fresh releases), 100% pure profits in your pocket, AND  100% Hands-Free? Get Your Own eStore / Membership Site up and running today...
Hurry over to:http://www.merchantventures.info

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Thu 12 May 2011
5 Important Rules in Web Design
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When it comes to your website, extra attention should be paid to every


minute detail to make sure it performs optimally to serve its purpose.


Here are Five important rules of thumb to observe to make sure your


website performs well :       


 


1.       Do not use splash pages  Splash pages are the first pages you


see when you arrive at a website. They normally have a very


beautiful image with words like "welcome" or "click here to


enter". In fact, they are just that pretty vases with no real


purpose. Do not let your visitors have a reason to click on the


"back" button! Give them the value of your site up front


without the splash page.       


 


2.       Do not use excessive banner advertisements  Even the least net


savvy people have trained themselves to ignore banner


advertisements so you will be wasting valuable website real


estate. Instead, provide more valuable content and weave


relevant affiliate links into your content, and let your visitors


feel that they want to buy instead of being pushed to buy.       


 


3.       Have a simple and clear navigation  You have to provide a


simple and very straightforward navigation menu so that even a


young child will know how to use it. Stay away from


complicated Flash based menus or multi-tiered drop down


menus. If your visitors don't know how to navigate, they will


leave your site.        


 


4.       Have a clear indication of where the user is  When visitors are


deeply engrossed in browsing your site, you will want to make


sure they know which part of the site they are in at that


moment. That way, they will be able to browse relevant


information or navigate to any section of the site easily. Don't


confuse your visitors because confusion means "abandon ship"!      


 


5.        Avoid using audio on your site  If your visitor is going to stay a


long time at your site, reading your content, you will want to


make sure they're not annoyed by some audio looping on and


on on your website. If you insist on adding audio, make sure


they have some control over it –- volume or muting controls


would work fine.


         -----------------------------------------------------------------------------------------


About the author: Merchant is the proud owner of


MerchantVentures.info and offers several ebooks, software, and


webmaster products to help you or your business get off to a great


start! Please visit : http://bit.ly/ eCU3vW to learn more about


promoting your business online or to start your own online business 


+++++++++++++++++++++++++++++++++++++++++++++++++++++++++++

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Thu 12 May 2011
Wow - Check Out MY NEW BLOG!!
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